OFFLANDER 2024 Successes, events and news

OFFLANDER: Successes, Events and News

2024 was a year full of challenges, inspirations and dynamic development for the OFFLANDER brand. As a leader in outdoor equipment, we focused on implementing innovative products, participating in industry events and building a community around a passion for outdoor activities.

# Trips and product tests

In the past year, the OFFLANDER team had the opportunity to take part in numerous expeditions, during which new products were tested in extreme conditions. Particularly memorable were the reports from the mountain routes of Romania and bivouacs in the deserts of Morocco. Roof tents from the Triangle and Fold series have proven their reliability during heavy rainfall, strong winds and extreme temperatures. Tests conducted by the OFFLANDER team not only confirm the high quality of the equipment, but also inspire others to set off on their own terms. Thanks to cooperation with professional travelers, OFFLANDER products have been tested in the most demanding conditions. We cannot fail to mention our awnings, which have proven to be excellent protection against sun and rain.

## New products

The year 2024 brought many new products to the OFFLANDER offer. We introduced capsules for pickup trucks, among others. Their modern design combines functionality with aesthetics, offering a comfortable space for storage and rest. In addition, we presented improved versions of the Fold 4 Grizzly and Sand roof tents. Numerous camping accessories, including an innovative poncho with a heating panel, ideal for winter trips, allowed OFFLANDER customers to discover new possibilities for comfortable camping. We also presented new tents such as SOFT HAVA.

### Participation in fairs and events

OFFLANDER actively participated in prestigious industry fairs, such as Camper Caravans Salon in Poznań. It was an excellent opportunity to present the latest solutions and to talk to customers and business partners. The OFFLANDER stand stood out with its size and interesting presentation of tents on our cars and a specially prepared stand. Outdoor accessories aroused particular interest, proving that OFFLANDER meets the needs of every outdoor enthusiast.

The brand also participated in local events, such as off-road driving training under the supervision of EROR 4×4.

#### Social Media Growth

In the past year, OFFLANDER has become even more involved in social media, building a close relationship with its audience. The YouTube channel has been enriched with numerous instructional videos and equipment reviews, which have enjoyed great popularity. Materials about rooftop tents and camping accessories, which brought closer their functionality and advantages, enjoyed particular interest. A viral film about installing a rooftop tent on a passenger car helped more than one current rooftop tent owner make a decision. On Instagram and Facebook, we published reports from trips, inspiring photos and practical advice, thanks to which the OFFLANDER brand has gathered a large community of outdoor enthusiasts.

#### A Look into the Future

As OFFLANDER, we are not slowing down and are already planning further innovations for 2025. The plans include new product lines, including accessories designed for family trips and the development of solutions used in tents. Thanks to the constant commitment of the team, the support of customers and business partners, the brand is ready for new challenges and successes. The year 2024 was proof that passion and determination are key to achieving goals.

We would like to thank everyone who was with us this year and invite you to follow our next steps. Let’s create the future of outdoor together!