From Dutch Mountains to OFFLANDER

When we started our adventure with rooftop tents, we had no idea how much we would get involved in this project and how big it would grow.

Dutch Mountains is a brand known mainly for its suitcases, ground tents and camping accessories such as sleeping bags, which is very popular in the Netherlands. As a partner, we have been cooperating with Dutch Mountains for many years, and at some point the idea of ​​creating a roof tent was born, to which we invited them.

You could say that as part of our good, long-term cooperation, we „borrowed” the opportunity to create a new product under the Dutch Mountains brand, but what happened next completely absorbed us and exceeded our initial expectations.

Let’s start from the beginning

The first tents arrived in 2019. They were our prototypes, on which we learned what is good and what is bad about having a roof tent, how to improve them and how to sell a good product. Each subsequent batch of tents arrived improved, with corrections introduced, and the interest in the novelty on the tent market was so great that we decided to create the brand from scratch.

Getting to know the tent market, people who live for traveling and different ways of exploring the world, we started planning more and more trips, both 4×4 and on-road, to promote this style in line with our slogan  #travelcampexplore .  We travel, camp, explore and discover. We started appearing at trade fairs, in trade magazines, and our social media accounts were followed by more and more people.

We have had many customers struggle to pronounce the name Dutch Mountains, so it was important to us that the new name was short and catchy, and that it also referred to what we love most about traveling. We chose OFFLANDER.

Why OFFLANDER?

First of all  OFFROAD  , i.e. freedom and independence, sometimes no plan, sleeping under the stars and full spontaneity. Lots of terrain obstacles and challenges of nature. On the other hand, there is  LAND derived from OVERLANDING , i.e. more planned travel, with family and friends, also camping. Traveling by car on roads, certainly without the more difficult elements of off-road and wallowing in mud.

The name we chose 100% describes our travel philosophy, is catchy and easy to remember.

After choosing a new name, it was time to register it as a trademark and wait for the new tents, in new colours, with a new logo.

The plan for OFFLANDER also includes accessories dedicated to travelers, such as bags adapted to travel by car, backpacks and camping equipment necessary for expeditions. The new name is to refer to the style of travel and the new assortment, which we are happy to design for you.